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The Australian National University
Zhu Yujie

Dr Zhu Yujie


PhD (Anthropology), Heidelberg University

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Zhu Yujie is currently a Postdoctoral Research Fellow in the Australian Centre on China in the World. His research in heritage cities of China includes heritage politics, tourism, cultural consumption and production, and the practice of everyday life. Since 2005, he has conducted ethnographic research in Yunnan, Sichuan, Guizhou, and Shaanxi province. His work has appeared in leading tourism, heritage and anthropology journals, including Annals of Tourism Research, International Journal of heritage studies, and Current Anthropology. As part of his work in UNWTO, he co-edited the book “Sustainable Tourism Management at World Heritage Sites” (2009). Since 2013, he has served as the Vice Chair of Commission on the Anthropology of Tourism in International Union of Anthropological and Ethnological Sciences (IUAES). 

Other Languages

  • Chinese (native)
  • German (proficient)
  • Spanish (intermediate)

Research Interests

  • Critical heritage studies
  • Anthropology of tourism
  • Urbanisation, urban-rural interaction and tension
  • Chinese religion in modern time
  • Memory and culture identity
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Current Projects

  • Ethnic tourism and romance in Lijiang
  • Imagined Tang-era city of Xi’an
  • Practices of intangible culture heritage in China
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Selected Publications

‘Heritage making of Lijiang: Governance, reconstruction and local Naxi life’, in Christoph Brumann and David Berliner eds, World Heritage on the Ground, Oxford: Berghahn, 2016 (forthcoming).

‘Cultural effects of authentication: Heritage practices in China’, International Journal of Heritage Studies, vol.21, no.6 (2015), 594–608.

‘Performing heritage: Rethinking authenticity in global tourism’, Annals of Tourism Research, vol.39, no.3 (2012), 1495–1513.


‘Authenticity and heritage conservation in China: Translation, interpretation and practices’, in Katharina Weiler and Gutschow Niels eds, Authenticity in Architectural Heritage Conservation, Heidelberg: Springer, 2016 (forthcoming).

‘Heritage and tourism’, with Noel Salazar, in Lynn Meskell ed, Heritage Ethics: An Anthropological Reader, New York: Wiley-Blackwell, 2015, pp.240–259.

‘Groping for Stones to Cross the River: Governing Heritage in Emei, with Na Li, in Tami Blumenfield and Helaine Silverman eds, Cultural Heritage Politics in China, New York: Springer, 2013.

‘Enhancing Inter-Agency and Stakeholder Coordination for Joint Action in Sustainable Management at World Heritage Sites’, coedited with Gabor Vereczi, Madrid: UNWTO, 2008.

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Updated:  3 October 2017/Responsible Officer:  Director, China in the World /Page Contact:  China in the World